About the Job
5paisa, one of India’s fastest-growing discount brokerage and digital financial services platforms, is on the lookout for a Content Writer to enhance its presence across LinkedIn and blog platforms. The role calls for a financial content enthusiast with the skills to translate complex market concepts into engaging and accessible content.
About 5paisa
5paisa empowers investors with seamless access to trading, investment, and advisory services. Built on the core values of integrity, innovation, and inclusivity, the company is redefining how India invests and grows wealth.
Role Overview
The selected Content Writer will drive engagement through well-researched and thoughtfully crafted content tailored to both novice and seasoned investors. By creating impactful blogs and LinkedIn posts, they will support the company’s content strategy and help establish thought leadership in the financial space.
Key Responsibilities
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Design and implement a content strategy for LinkedIn and blog platforms
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Research financial markets, industry trends, and economic news to simplify and present key insights
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Develop original and timely content ideas aligned with business goals
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Conduct competitor analysis to identify content gaps and strategic opportunities
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Write attention-grabbing headlines, intros, and CTAs to improve engagement
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Ensure consistency in brand voice and tone across all content
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Collaborate with the marketing and design teams for content alignment
Ideal Candidate Profile
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Minimum 2 years of experience in content writing, preferably in the financial services industry
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Strong understanding of markets, investments, and economic principles
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Passion for research and staying updated with financial developments
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Solid writing and editorial skills—clear, concise, and engaging
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Experience in adapting content for different platforms and audience levels
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Familiarity with SEO practices is an added advantage
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Strong project management and communication skills
What to Expect
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Learning & Growth: 5paisa promotes continuous learning and professional development
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Dynamic Environment: Join a fast-paced, evolving space where your contributions shape brand influence
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Mentorship & Leadership: Be a part of a collaborative and supportive team culture focused on shared success
